Privacy policy

Data protection explanation


June 2021

 
I. Name and address of the person responsible
The person responsible within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is:

 

MST-Design e.K.
Lutherstrasse 62
73614 Schorndorf

 

Telephone: 0049 (0) 7181/89 44 3
Telephone: 0049 (0) 7181/98 56 81 5

www.mst-design.de
kontakt@mst-design.de

 

II General information on data processing
1. Scope of processing of personal data
In principle, we only collect and use personal data of our users insofar as this is necessary to provide a functional website and our content and services. 
The collection and use of personal data of our users takes place regularly only with the consent of the user. An exception applies in those cases in which prior consent cannot be 
obtained for practical reasons and the processing of the data is permitted by law.
2. Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Article 6 (1) (a) of the EU General Data Protection Regulation (GDPR) serves as the legal basis for the processing of personal data.

When processing personal data that is required to fulfill a contract to which the data subject is a party, Article 6 (1) (b) GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures.

Insofar as the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Article 6 (1) (c) GDPR serves as the legal basis.

In the event that vital interests of the data subject or another natural person require the processing of personal data, Article 6 (1) (d) GDPR serves as the legal basis.

If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the person concerned do not outweigh the first-mentioned interest, Article 6 (1) (f) GDPR serves as the legal basis for processing.

3. Data deletion and storage duration
The personal data of the data subject will be deleted or blocked as soon as the purpose of storage no longer applies. Storage can also take place if this has been provided for by the European or national legislator in Union regulations, laws or other provisions to which the person responsible is subject. The data will also be blocked or deleted if a storage period prescribed by the standards mentioned expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.
III. Provision of the website and creation of log files
1. Description and scope of data processing
Every time our website is called up, our system automatically collects data and information from the computer system of the calling computer.

The following data is collected:

 

Information about the browser type and the version used
The user's operating system
The user's internet service provider
The IP address of the user
Date and time of access
Websites from which the user's system reached our website
Websites that are accessed by the user's system via our website
 

The data is also stored in the log files of our system. A storage of this data together with other personal data of the user does not take place.

2. Legal basis for data processing
The legal basis for the temporary storage of the data and the log files is Art. 6 Para. 1 lit.f GDPR.

 

3. Purpose of data processing
The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user's computer. To do this, the user's IP address must be stored for the duration of the session.

 

The storage in log files takes place in order to ensure the functionality of the website. We also use the data to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context.

 

Our legitimate interest in data processing according to Art. 6 Para. 1 lit.f GDPR also lies in these purposes.

4. Duration of storage
The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.

 

If the data is stored in log files, this is the case after seven days at the latest. Any further storage is possible. In this case, the IP addresses of the users are deleted or alienated so that it is no longer possible to assign the accessing client.

5. Possibility of objection and removal
The collection of the data for the provision of the website and the storage of the data in log files is essential for the operation of the website. There is consequently no possibility of objection on the part of the user.
IV. Use of cookies
1. General information on the use of cookies

a) Description and scope of data processing

Our website uses cookies. Cookies are text files that are stored in the internet browser or by the internet browser on the user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.

Cookies cannot run programs or transfer viruses to your computer and therefore cannot cause any damage. They serve to make the Internet offer more user-friendly and effective overall, i.e. more pleasant for you.

Cookies can contain data that enable the device used to be recognized. In some cases, however, cookies only contain information about certain settings that cannot be related to a person. However, cookies cannot identify a user directly.

A distinction is made between transient (session) cookies, which are deleted as soon as you close your browser, and persistent (permanent) cookies, which are stored beyond the individual session.

With regard to their function, a distinction is again made between cookies:
- Technical cookies: These are absolutely necessary to move around the website, to use basic functions and to guarantee the security of the website; they do not collect information about you for marketing purposes, nor do they store which websites you have visited;

- Performance cookies: These collect information about how you use our website, which pages you visit and, for example, whether errors occur when using the website; they do not collect any information that could identify you - all information collected is anonymous and is only used to improve our website and to find out what interests our users;

- Advertising cookies, targeting cookies: These are used to offer website users needs-based advertising on the website or offers from third parties and to measure the effectiveness of these offers; Advertising and targeting cookies are stored for a maximum of 13 months;

- Sharing cookies: These are used to improve the interactivity of our website with other services (e.g. social networks); Sharing cookies are stored for a maximum of 13 months.

We primarily use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can also be identified after changing pages. The following data is stored and transmitted in the cookies:

Operation of the shopping cart
Acceptance of language settings
Remembering search terms
Log-in information when dialing into the customer account
 

We also use performance cookies on our website, which enable an analysis of the surfing behavior of the users. In this way, the following data, among others, can be transmitted:

Entered search terms
Frequency of page views
Use of website functions
The user data collected in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to the calling user. The data is not stored together with other personal data of the user. Further information in the following explanations.

When you visit our website, an information banner informs users about the use of cookies for analysis purposes and their consent to the processing of the personal data used in this context is obtained.

b) Legal basis for data processing

The legal basis for the processing of personal data using technically necessary cookies is Art. 6 Para. 1 lit. f GDPR.

Any use of cookies that is not technically necessary represents data processing that can only be done with your express and active consent

The legal basis for the processing of personal data using cookies for analysis purposes is therefore Article 6 (1) (a) GDPR.

c) Purpose of data processing

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages. We regularly need cookies for the following applications:

Operation of the shopping cart
Acceptance of language settings
Remembering search terms
Log-in information when dialing into the customer account
 

Our legitimate interest in the processing of personal data in accordance with Art. 6 Para. 1 lit. f GDPR lies in these purposes.

The user data collected by technically necessary cookies are not used to create user profiles.

The analysis cookies, on the other hand, are used to improve the quality of our website and its content. The analysis cookies tell us how the website is used and so we can continuously optimize our offer.

e) Duration of storage, possibility of objection and removal
Transient cookies are automatically deleted when you close the browser. This includes in particular the technically necessary session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the common session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.

Persistent cookies, which usually also include analysis cookies, are automatically deleted after a specified period, which can differ depending on the cookie. You can delete cookies at any time in the security settings of your browser. As a user, you therefore have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent.

 

2. Use of Google Analytics

Subject to your consent, this website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called "cookies". These are text files that are saved on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of the website such as